Speakers: Tom Kelley
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Tom Kelley

January

Tom Kelley joined us January 12, 2010.
Tom Kelley is the founder and general manager of IDEO, the widely admired design and development firm that brought us the Apple mouse, the Palm V and hundreds of other cutting edge products and services. He is also the author of two outstanding books, "The Art of Innovation" and "The Ten Faces of Innovation."
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As founder of IDEO, Tom helped manage the firm as it grew from 20 designers to a staff of 500. During that time, he was responsible for such diverse areas as business development, marketing, human resources and operations. IDEO has proven over and over that everyone can contribute creatively to a project, that innovation can be made a cultural way of life in an organization. Tom has mastered the methods for bringing this about.

IDEO has won more awards in the last decade than any other design firm. In 2007, IDEO won a stunning seven International Design Excellence Awards, cosponsored by BusinessWeek. A full half-hour Nightline presentation of its creative process received one of the highest ratings in the show's history. Fast Company Magazine named IDEO number five on its list of "The World's 50 Most Innovative Companies."

In his book, "The Art of Innovation," Tom describes IDEO's "deep dive" approach to successful product creation, focusing on the brainstorming and teamwork as invaluable tools. In his second book, "The Ten Faces of Innovation," Tom reveals ten unique strategies for making sure that good ideas make it to the market.

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